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Post by juthi52943 on Dec 19, 2023 8:22:00 GMT
Collect reviews The results of the study show that 96% of Italian SMEs actively work to collect reviews. What are the most used methods? How to actively collect online reviews according to Italian SMEs Using moments of contact with customers (phone calls, chats and emails), sending a request immediately after purchasing a product or service. A link on the website that directs customers to the page where they can leave a review are the tactics most used also by European SMEs to actively collect Job Function Email List consumer opinions. What are the most used tools for collecting and responding to reviews? 95% of the Italian SMEs interviewed declare that they use external software or tools to collect and manage customer feedback. The figure is above the European average which stands at 88%. In particular, the tools most used by local companies are: – Specific tools such or reputation management software online (37%) – Software with review collection functions, such as CRM or helpdesk software (33%) – Social media and tools for social analysis (25%) SMEs that do not use external tools usually collect and analyze reviews through.
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